If you already run a shop or supply network, distributing a trusted brand is a natural next step. Surbhika partners with dealers, distributors and stockists across India with protected territory and real support — here is how it works.
What a dealer or distributor does
A dealer sells to local customers and small shops; a distributor supplies retailers across a city or district. Both earn on volume and reorders — and incense reorders often.
Surbhika's partnership tiers
From home reseller to authorised dealer, area distributor, super stockist and full franchise store, the Surbhika partner programme has a tier for most budgets, with exclusive territory for distributor levels and above.
What partners get
Attractive margins with auto volume-discounts on the B2B portal, a marketing kit (banners, catalogues, social and WhatsApp creatives), product and selling training, territory protection, fast dispatch and one-tap reorder.
How to apply
Fill the short form to become a Surbhika partner — the team calls you, understands your area, completes KYC and helps you choose a model. It takes about two minutes to start.
Frequently asked questions
How do I become an incense distributor?
Apply through the Surbhika partnership page, complete a quick verification and KYC, choose a distributor tier and territory, and place your first stock order.
Is there a franchise or royalty fee?
Surbhika's model is stock-investment based with no franchise/royalty fee up to super stockist; see the partnership page for current terms.
Do distributors get an exclusive territory?
Distributor tiers and above get protected, exclusive territory so you are not competing with another partner in your area.
What support do partners receive?
Marketing kit, product and selling training, territory protection, portal ordering with volume discounts, fast dispatch and reorder support.
How quickly can I start?
After applying, verification and KYC are quick; you can typically choose a model and place a first order within days - check the partnership page.
Connect with Surbhika
Follow us for fragrance tips, festival guides and stories from our goshala: